Mooncakes, the seasonal treat shared by families and friends during the Mid-Autumn Festival, have become a focus of competition among pastry makers with the traditional holiday for family reunions less than a month away.
Longtime mooncake makers and newcomers are coming up with new tricks with new ingredients and fancy designs to lure customers. The holiday, on Oct 1 this time around, is special this year, many think, because of the COVID-19 pandemic.
Many mooncake advertisements that started to appear in August in supermarkets, convenience stores and online social media have highlighted new flavors, special ingredients and exquisite packaging.
Traditional fillings such as lotus seed paste with egg yolk for popular Cantonese-style mooncakes and other common fillings like sweet bean paste, jujube paste and the “five kernels” (a mix of walnuts, peanuts, sesame seeds, almonds and sunflower seeds) are not the only game in town.（China Daily）
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